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SportX SMIN Launched

Sponsorx Forum-JHB

SportX launches Sports Marketing Industry Network (SMIN)
Connect | Collaborate | Grow!

Independent platform aims to connect sports business professionals through collaboration, knowledge sharing and innovation.

SportX has launched the Sports Marketing Industry Network (SMIN), an independent, non-partisan platform created to connect sports business professionals through ideas, innovation and collaboration.

The initiative provides a neutral environment where industry peers can exchange knowledge, build partnerships and contribute to the growth of sports marketing.

Responding to the growing need for greater collaboration across the sector, SMIN will bring together professionals from sponsorship, sports marketing, fan engagement, sports tourism, women in sport business, sports media, AI in sport and innovation.

Rather than operating through traditional structures, the network encourages participation through communities of shared professional interests and practical collaboration.

SMIN's programme will feature regular forums, quarterly think tanks, roundtables, masterclasses, innovation labs, industry briefings, working groups and CEO dialogues designed to stimulate discussion, share best practice and create new business opportunities.

"SMIN should not be seen as an association, council or alliance where governance becomes the primary focus and the exchange of ideas and collaboration opportunities take a back seat. It is an open industry network with no membership tiers, created to encourage professionals to connect, share knowledge and collaborate around common interests," said Gerrit Davids, Founder of SportX.

"Our interactions are designed to focus on practical ideas and real solutions rather than debating what is wrong within the industry. We believe the sports industry will grow faster when professionals connect through ideas, innovation and collaboration. SMIN has been created to strengthen relationships, encourage thought leadership and help shape the future of sports marketing,” said Davids.

SMIN is open to professionals across the sports business ecosystem who share a passion for advancing the industry through collaboration, knowledge sharing and innovation.

For more information, email: info@sportsbusiness.co.za 

Ends/

7 August 2026

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