The inaugural Sports Business Week (SBW) will be held as a hybrid event from 24-28 January 2022, featuring daily Forums, to debate the future outlook of the industry as well as assessing the impact of the Covid-19 pandemic, which also brought, most of the world of sport, to a standstill.
SBW will feature more than 50 leading international and South African sports business personalities, who'll be sharing their thought leadership on how the industry should put in place, the most sustainable strategies required, for its future survival.
It will also host leaders from some of the world's leading sports federations and sports business executives sharing their international experiences and outlook for sport, post the Covid-19 pandemic.
Each daily Forum will also feature an Awards programme to bestow recognition on sports business’ leaders, service providers and brands respectively, for their endeavours in this vibrant industry.
Key Themes of SBW:
- The Lessons Learnt: A World View on the Future of Sport Business-International Contributions
- How to Turn SA's Sport into a World Class Leader!
- Sports Marketing and Sponsorship Outlook 2022
- The Future of Mass Participation Events
- Sport Leadership: Managing Modern Day Sport under the New Normal!
SBW will kick-off with the Sports Marketing Forum (Online Event Only), which, will unpack the current trends in marketing sport to an ever changing consumer market, fan engagement strategies as well as debating the future of commercial deals under the new normal.
The second day, Tuesday 25 January 2022, will feature the MassActive Forum (Online Event) with the aim to debate the new normal for mass participation events and new strategies required to attract participants back to their favourite outdoor events post Covid-19.
Day Three, Wednesday 26 January 2022, will feature the Pro Sports Forum (Online Event Only), hosting leading executives from professional sports clubs and franchises, discussing the best strategies required to lead their respective entities, in uncharted waters, as a result of Covid-19.
Day Four, on Thursday 27 January 2022, will feature the Sports Partnership Summit, (Hybrid Event), with the main focus on how sports organisations, government and the business sectors could collaborate on a wider scale in terms of creating a sustainable environment for all stakeholders to grow and prosper the business of sport, post the Covid-19 pandemic.
Day Five will see a continuation of the Sports Partnership Summit and it will also feature three exciting events in the form of the World Sports Leadership Forum (Hybrid Event), featuring a host of international sports administrators and industry executives alike and the launch of the South African Sports Industry Alliance (SASIA) announcement, which will become the voice of the sports business sector and related industries.
SBW will be rounded off by a virtual presentation of the Sports Business Awards, folllowed by an in-person photo shoot of winners attending the Summit.
Enquire for details.
For further details on the Week, kindly visit: www.sportsbusiness.co.za
For more information, contact: Gerrit Davids | Mobile: 082 496 1657 | E-mail: email@example.com