Debating Sustainable Sport Events in Africa
The who’s who of Africa’s sports industry will gather in Cape Town, South Africa from 9-10 March 2018 to debate sustainable event strategies and to receive awards recognising their contribution towards building the sector at large.
The Sport Event Africa Summit will feature debates on the best practices required to manage sport events in a disruptive economy created by social and digital media and its impact on sponsorship and marketing as well as online video, podcasts and live-event broadcasting strategies respectively.
Managing sport events is no longer a part-time consideration and the Summit will also unpack the key challenges facing executives on the issue of governance and ethics to ensure transparency and accountability.
The Summit will kick off with a working dinner featuring a debate with African Sports Ministers on the role of government in supporting sport events on the continent.
Day Two of the Summit will feature a plenary and panel discussions with sports leaders exchanging their vision for sport events in Africa. Two simultaneous Forums focusing on Staging Sustainable Mass Participation Sport Events as well as Managing Sports Leagues and Tournaments respectively will each have highly interactive panel discussions with some of the world’s premier industry thought leaders and administrators, sharing their know-how on sustainable strategies in a highly participative and learning environment.
The event will also feature a Sports Event Sponsorship Forum, where both delegates and panelists alike, will engage each other on the key issues pertaining to commercial partnerships in sport events. Some of Africa’ leading sponsorship decision-makers will share their key considerations when deciding to sponsor and partnering sport events.
The Summit will also feature the Africa Sport Events Awards (ASA’s) to bestow accolades in almost 100 different categories for the leading sport events, leagues and tournaments, sports executives, the media and sponsors, etc.
The Summit will conclude with a Sponsorship Masterclass, The Africa Cycle and The Marathonex Forums respectively and it will create a platform for organisers to exchange the best practices required to run successful races.
The Sports Africa Event Sponsorship Report will also be released at the Summit analysing the industry’s outlook for 2018.
For more information: Contact, Gerrit Davids, MD, Gerom Media: Cell. 082 496 1657